1. To provide means of savings to Bangladeshis and facilitate them to perform Hajj.
2. To become a premier provider of efficiently organized, hassle-free and comfortable Hajj services.
3. To become an efficient and financially sound service-oriented Hajj savings and management institution.
To strive for a continuous service improvement through innovation, application of technologies and quality control.
1. To ensure Bangladeshies continuously enjoy affordable and hassle-free Hajj services.
2. To broaden the company’s deposit and earning assets.
3. To improve the company’s human resource quality.
4. To adapt quickly and efficiently to changing operating environment.
1. Sustainable healthy growth of the company’s deposits, assets and profit.
2. Increase in the number of Bangladeshies performing Hajj.
3. Minimum non-performing assets.
4. Good industry rating.
5. Reasonable reward for shareholders and employees.